The Value of Organic Advocacy
Referral programs allow you to leverage your existing user base to lower your blended CAC. Successful referral programs in 2026 typically result in a 30-50% lower CAC compared to paid search or social ads.
Compare the cost of referral incentives versus your standard CAC.
Lower than Paid CAC
Referral programs allow you to leverage your existing user base to lower your blended CAC. Successful referral programs in 2026 typically result in a 30-50% lower CAC compared to paid search or social ads.